About Australian Badminton Open

The Sathio Group Australian Badminton Open is most prestigious badminton tournament in Australia and the Oceania region, drawing elite players from across the globe to compete on Australian soil. Established as part of the prestigious HSBC BWF World Tour Series, this tournament has grown in prominence, becoming a highlight in the international badminton calendar.

Since its inception in 1953, the Australian Open has showcased world-class talent, thrilling fans with unforgettable matches and remarkable athleticism. Attracting over 15,000 spectators and participants attended the week-long event, the ABO had won the prestigious NSW Sporting Event of the 2017 awarded by Sport NSW.

Join us in celebrating this legacy and witness the action as it unfolds, where passion and skill come together on the grand stage of the Australian Badminton Open.

SATHIO GROUP Australian Open 2024 Highlights

Some Fun Facts about Australian Badminton Open
20 +
Countries Reached
1,150 +
Broadcast Hours
250 +M
Household Reached
$ 70 +m
Media Value

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